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THE

GRAIN AND OILSEED INDUSTRY

OF SOUTH AFRICA – A JOURNEY THROUGH TIME

CRITICISM ON THE KASSIER-COMMITTEE

The composition of the Kassier Committee attracted criticism from various

sources, including from NAMPO, particularly with respect to the known

prejudices of certain members of the Committee and a lack of in-depth

knowledge of the industry.

When the report was released, NAMPO as well as other experts believed

that the report was superficial, that several of the Committee’s findings and

recommendations had been based on conclusions drawn from preconceived

views and philosophies rather than practical market expertise, and that it had

not taken the influence of different interests properly into consideration, as

had been contained in the terms of reference.

The view was also that the report made certain generalised statements in

an unfair manner with respect to marketing councils, and reflected some of

the committee members’ philosophical views on a free market rather than

assessing the needs of the industry. Advocates of controlled agricultural

marketing pointed out that a completely free market existed nowhere in

the world.

Critics also stated that several in-depth investigations in the decade preceding

the committee’s report had found that the single-channel marketing systems

of agricultural products had to be retained, although it was acknowledged that

they had tobe adapted to changing circumstances in the course of time. The last

of these reports, that of the so-called Brand Committee, on which producers

as well as consumer groups had been represented, had been released in the

same year that the Kassier Committee was appointed. However, the latter

committee did not take the findings of these investigations into account.

• That the marketing councils for grain follow a more consumer-friendly approach

with respect to pricing.

• That in instances where the marketing councils used a unitary pricing policy, it be

abolished immediately and replaced by a pricing system that would better reflect

the comparable benefits, including location and quality differences.

• That statutory single-channel and price-supporting marketing schemes be

abolished and the existing marketing councils continue as private and volun-

tary organisations.

At the same time the Kassier Committee warned against the risk that deregulation

could lead to a loss in industry information, as the control boards were responsible

for this at that stage.

The Committee also believed that the government had to take greater responsibility

for ensuring food security in South Africa. This should not be integrated with the

agricultural marketing system, but funded from the central budget, with the neces-

sary assurance of transparency.

Early in 1993, shortly after the Kassier Committee’s report had been released,

Minister Van Niekerk appointed an Agricultural Marketing Policy Evaluation

Committee (AMPEC) and, with a view to developing a marketing policy for different

agricultural products, instructed it to propose a framework with guidelines for fu-

ture marketing systems for each agricultural product and, in collaboration with other

stakeholders, including the control boards, draft guidelines for an implementation

plan.

Although AMPEC consisted of representatives from a widely divergent number of

interest groups, it eventually provided the Minister with a consensus report. The

report recommended that the

status quo

be retained, but with less regulation and

greater transparency.

On 7 March 1995 a draft act to replace the 1968 Act was published. This was largely

based on the recommendations of the AMPEC report and elicited severe criticism

Sound bite: The free market is an illu-

sion – it is in truth a manipulated market

– Mr Crawford von Abo.

A copy of the Kassier Committee’s find-

ings. This report led to the final change of

maize marketing in South Africa.

Sound bite: The beginning of the move-

ment to a free market maize was due to the

maize of Mr Attie Swart, previous Deputy

Director General in the Department of Ag-

riculture.

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